Our method
Discover and Define
We start by immersing ourselves in your brand—auditing existing efforts, identifying opportunities, and setting measurable goals that align with your business objective.
01Strategize & Execute
We develop and manage your marketing roadmap—whether that’s acting as your fractional CMO or overseeing day-to-day social and brand management.
02Refine & Elevate
We track performance, adjust strategy, and evolve your brand presence through data-driven insights and creative direction, ensuring your marketing continues to scale with your business.
03Who We’re Working With,
in their own words
“Samantha was our very first hire, and from day one she has made everything run smoothly. With her deep experience in the home space, she has been instrumental in shaping our marketing program, guiding us from launch all the way through our current second year.
She brings a unique ability to market effectively to the trade while also helping us refine our homeowner strategy. Her smart, well-informed ideas are always backed by real-world experience, and she has a rare talent for cutting through complexity to just get things done.
Samantha is not only a trusted marketing consultant but also a true partner in our growth. We couldn’t have asked for a stronger guide in building our marketing foundation.”
Sharon Dranko
CEO & Co-Founder
Isla Porter
“Developing a marketing strategy for our budding design to build firm, especially when it came to the social media aspects, felt both insurmountable and terrifying. Samantha created a plan that our company was able to grow into through the years that met and surpassed goals we had set for ourselves.
Her guidance has been invaluable in transforming our company from a name that was unknown into an established brand in the Hudson Valley that truly reflects our values and set the foundation for continued growth and success.
And perhaps one of the most impressive facets of working with Samantha has been her ability to seamlessly pivot as our company made changes to what our precise vision was going to be. Without her insight and experience we would not have the trusted name that people have come to know in our field!
Jacklyn Faust Maeitta
Principal
Faust Design Build
“Samantha is going to get the job done. I have worked with her in an editorial capacity, as well as in a sales and marketing capacity and always know I can count on her. She’s smart, she’s organized, she’s thoughtful and efficient. I’d hire her in a heartbeat. “
Dennis Scully
Industry Veteran & Podcast Host
Business of Home
“Samantha is top-of-my-list to work with again. She is the ultimate team player, a great brand marketer, an inspiring leader, a strategic thinker, and a producer of high-quality work. She brings a wealth of experience—in sales and business development as well as marketing—to every new challenge and it is second nature for her to roll up her sleeves and work side by side with superiors, peers and direct reports alike. I recommend Samantha wholeheartedly and know she will continue to make impactful contributions to whatever companies are smart (and lucky) enough to have her on their teams".”
Beth Brenner
Director of Partnerships
Design Leadership Network
Calico Wallpaper
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Isla Porter
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Workstead
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Marika Meyer Studio
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Marika Meyer Textiles
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Faust Design Build
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Mayo Studios
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Hunter Douglas
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Wovn Home
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HearthCabinet
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West Elm
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Clare
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Calico Wallpaper 〰️ Isla Porter 〰️ Workstead 〰️ Marika Meyer Studio 〰️ Marika Meyer Textiles 〰️ Faust Design Build 〰️ Mayo Studios 〰️ Hunter Douglas 〰️ Wovn Home 〰️ HearthCabinet 〰️ West Elm 〰️ Clare 〰️
Designed
for your journey.
Let’s start with a conversation. Whether you’re looking to refine your marketing strategy, refresh your online presence, or build a long-term plan, we’ll meet you where you are and create a tailored approach to help your business grow with purpose.
Reach out and let’s see how we can collaborate.